Pretty In Print: So It Goes Magazine UK Launch

A peek at So It Goes mag including indie-film queen Greta Gerwig shot by Helena Christensen.

So It Goes Magazine

Secret-Garden-2[dropcap]L[/dropcap]ove a chunky magazine bursting with beautiful imagery to liven up the coffee table, and today has treated us to the UK launch of So It Goes magazine. Have a peek at the striking photography from Issue.2 with cover feature indie-film queen and star of Frances Ha, Greta Gerwig, shot by fashion legend Helena Christensen. Also included in the ‘Actors’ chapter is heartthrob of a generation Adam Driver from hit US TV show Girls, set to explode in the upcoming Coen brothers’ film, Inside Llewyn Davis. Elsewhere, there is a mix of established names and vibrant new voices. Music legends Gilles Peterson and Edward Sharpe and the Magnetic Zeros, king of New York street photography Saul Leiter and Drive director Nicolas Winding Refn are all interviewed. Issue.2 also houses a series of portraits of model-actress Clara Paget and a sixteen page A/W fashion story by Jo Metson Scott, while visionary artist Richard Mosse’s infra-red photos of the Congo confuse and shock. Readers will find travel journalism from Oslo, Cartagena, Burma and Makoko, a West African pygmy village. More than just an arts magazine, exclusive reportage includes a haunting travelogue on West African voodoo; a fly-on-the-wall exposé of life in the Flying Squad – London’s armed response unit; and a personal, time-capsule letter to a future digital child. Whether actors, artists, directors, musicians or writers, So It Goes sets out to uncover the stories and storytellers that are rarely heard and shines a light on worlds we don’t yet know. Theirs are the voices creative agency So It Goes endeavours to project from it’s pages, for in an age where so many are shouting to be heard, it’s rewarding to listen a little closer to these whispers of originality. Order a copy of So It Goes.Clara-Paget-1

Model-actress Clara Paget


Richard Mosse’s infra-red photos of the Congo


Adam Driver


Secret Garden fashion editorial


Edward Sharpe & the Magnetic Zeros

Greta Gerwig So It Goes Magazine

Greta Gerwig shot by Helena Christensen on the cover

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